Introduction
Social media marketing is the use of social media platforms to promote a product, service, or brand. It involves creating and sharing content on social media networks such as Facebook, Twitter, Instagram, LinkedIn, YouTube, and others in order to engage with customers, build brand awareness, and drive website traffic or sales.
Course Highlights
Here is a possible course curriculum for social media marketing:
- Introduction to Social Media Marketing
- Social Media Platforms
- Social Media Strategy
- Content Creation
- Social Media Advertising
- Community Management
- Crisis Management
- Social Media Ethics
- Emerging Trends
- Social Media Marketing Project
The curriculum also include hands-on training and projects to provide practical experience